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Home - Press - Press release: AdLINK with strong growth in sales and earnings |
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AdLINK Group Websites
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09.08.2006 Press release: AdLINK with strong growth in sales and earnings Best result in the company’s history Montabaur, August 9, 2006. can look back on an outstanding first half of its fiscal year 2006. The company greatly improved both sales and earnings and posted its best-ever result. Sales of more than doubled to EUR 86.4 million in the first half of 2006, while pre-tax earnings displayed more than tenfold growth to reach EUR 9.3 million. Earnings per share improved from EUR –0.01 last year to EUR 0.15. “We are very satisfied with the development of business,” says Stéphane Cordier, CEO of . “We achieved the best result in our company’s history and have significantly improved all key performance indicators. In addition to the dynamic growth of the online advertising market, there are two further reasons for this success: firstly, we have realigned our traditional Display Marketing business segment, and secondly we have greatly strengthened our position with the acquisition of Sedo, affilinet and CibleClick in 2005. As a result, we can now offer online advertisers a wider and more differentiated range of products – not least with our clear focus on the segments Display Marketing, Affiliate Marketing and Domain Marketing – while at the same time enjoying synergies from the interaction of our brands.” In total, all business segments contributed to this positive result. Apart from the key financial figures, we also made strong progress in all relevant market statistics of our three business segments: In Display Marketing we raised the number of unique visitors per month from 62 million as of June 30, 2005 to 67 million. The number of page impressions generated per month on the websites we market also grew from 5.1 billion to 6.5 billion. In Affiliate Marketing, we achieved significant growth in both advertising partners and reach: the number of suppliers of affiliate programs rose from 720 last year to over 1,200. The number of affiliated websites grew from 250,000 to over 370,000 – due in no small part to our international expansion in France and the UK. As a result, monthly ad impressions increased from 3 billion to over 4 billion. In the Domain Marketing segment, the number of domains tradable via Sedo grew from 1.8 million last year to 5.3 million. Over 1.5 million of these domains (prior year: 0.5 million) are available for marketing. “We are very confident about our further progress in the second half of the year,” says Guy Challen, CFO of . “We expect that online advertising markets will continue to boom and that our excellent positioning in all business segments will allow us to benefit strongly from this growth and to reach our forecasts.” About () AdLINK markets online advertising space and digital marketing concepts. With 15 offices in 10 European countries and the USA, AdLINK is one of the leading independent European suppliers in the online marketing segment. Cooperation agreements in Latin America, Asia and the USA enable AdLINK’s customers to benefit from the strength of a global advertising network. AdLINK products include communication solutions for brand building and brand management (AdLINK Branding Solutions), performance-based digital marketing (Response Republic) and e-mail marketing (Composite Digital Media). With the acquisition of Sedo GmbH and affilinet GmbH, AdLINK is also active in the growing segments of domain marketing and affiliate marketing. With over 3 billion page impressions per month, affilinet has the highest reach of all online sales channels based on affiliate programs in Germany, Austria and Switzerland. Sedo is the European market leader for domain marketing and the global market leader in secondary domain trading with some 1,8 million internet domains. Contact partner: Phone:
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All contents © 2008 AdLINK* Internet Media AG. *unaffiliated with the U.S. company, AdLINK Cable Advertising LLC |
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